Sustainability

Other World Computing (OWC) announces acquisition of PowerON Services

Other World Computing (OWC) has announced the acquisition of PowerON Services, Inc., a key player in IT asset disposition (ITAD), trade-in, reverse logistics, refurbishment, and technology value recovery solutions. OWC claims to be a leader in high-performance storage, memory, connectivity, software, and accessories that empower creative and business professionals to maximize performance, enhance reliability, and streamline workflows.

Organizations are making massive investments in technology infrastructure at a time when innovation, especially around AI, is moving incredibly fast, and many are left wondering whether the systems and devices they already own can still keep up.

The PowerOn acquisition is an ideal enhancement to OWC SellYourMac.com (SYM), one of the world’s largest and most trusted purchasers and resellers of used Apple computers, iPhones, and iPads. Together, the three will ensure organizations have access to the best ways to upgrade, reuse, recover, deploy, and manage technology so they can save money, reduce complexity, remain agile, and keep more equipment out of landfills.

Brent Kelley, Founder and CEO, PowerON Services,  “What excited us about OWC is that they’ve always been at the forefront of extending the usability of technology, which meshes so well with our reuse-first philosophies. They understand that great technology shouldn’t have a short lifespan, customers deserve smarter and more sustainable solutions, and doing the right thing for the environment can absolutely go hand-in-hand with building a strong global business.”

“What Brent and the PowerON team have built is really special because they understand this business isn’t just about recycling hardware. It’s about helping organizations get more value out of the technology they already own, keeping good equipment working longer, protecting data properly, reducing unnecessary waste, and creating smarter lifecycle strategies from beginning to end,” said Larry O’Connor, Founder and CEO, Other World Computing (OWC).

“We are excited about what this means for our teams and our customers. PowerON brings a level of experience and program depth that fits naturally with what we’ve been building through OWC and SYM (Sell Your Mac). Together we have a real opportunity to expand our reach, improve the customer experience, and continue pushing the industry toward smarter reuse and recovery,” said Jon Murphy, General Manager (GM), ITAD, Other World Computing (OWC).

Subhash Yadav

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